
Back in the early 1990s I came up with the term Now-to-New to denote a shift from the current situation (Now) to what’s needed instead (New).
Today, Now-to-New is not just an umbrella term covering innovation, change and problem solving work.
It’s a practical philosophy and thoughtful practice directed towards generating maximum value for customers or users and other beneficiaries.


































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The innovation project map shows the main chunks of work involved in moving from Now (there’s a need or desire for a new product, service, facility or whatever) to New (the creation has been introduced to potential beneficiaries) and onward to the realisation of value generation potential.
The seven powers (revisit slide 27) equip the now-to-new wayfinder for bringing the conceptual map to life.
Awakening the activating powers of Openness, Love and Groundedness requires faith – the kind described in slide 32.
The creative powers of Imagination, Conceptualisation, Materialisation and Realisation (of beneficiary value) can then be deployed as required.
When carrying out imagination work for example, the power of Imagination is to the fore, but the powers of Conceptualisation, Materialisation and Realisation are ready to be brought into play as circumstances demand.
Problem solving and change work
The goal of problem solving and change work is bringing forth a new reality, a new Now.
The problematic state of affairs is a thing of the past, or the desired change has happened as intended.
During the coming weeks I’ll provide an additional project map that addresses problem solving and change modes together.
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Some actual now-to-new projects selected from my casebookHow the term ‘now-to-new’ came into being
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